Vitamin B5, also known as panthenol, is a water-soluble B-complex vitamin that acts as a humectant to attract and retain moisture. It’s used in skincare products like creams, lotions and serums as well as haircare products to hydrate skin and hair. Panthenol also has soothing and anti-inflammatory properties that can strengthen the skin barrier and reduce redness and irritation.




Panthenol is derived from both plant and animal sources and can be created from pantothenic acid, a component found in both plants and animals.


Panthenol is generally well-tolerated on most skin.


Creates Moisture-Rich Skin

Panthenol acts as a humectant to attract and retain moisture in skin.

Supports Skin Barrier

It strengthens skin's natural barrier to block environmental stressors and irritants.

Soothes and Calms Skin

Panthenol has anti-inflammatory properties that help soothe and calm irritated or sensitive skin. It can reduce redness and discomfort associated with conditions like sunburn and mild skin irritation.

Heals Wounds

It promotes the skin's natural healing process and can accelerate tissue repair for minor cuts, abrasions or wounds.

Improvement in Skin Texture

Regular use of panthenol can result in smoother skin texture and a more even complexion.

Hair Health

Panthenol is used in haircare products to strengthen hair and improve its overall appearance and manageability.